Designing bridal blouses in South India - the evolution

Updated: Jul 10, 2021

Weddings have always been considered to be one of the most important events in India. And we, women usually have a dream wedding planned even before the discussion starts. There is so much detailing that goes into picture these days. Few decades back, bridal wear designing (especially bridal blouses) was indeed not very popular.

In the past 5 - 10 years, With the advancement of technology, we can see that brides are very much more informed about the latest trends and fashion and thus the bridal blouse designing started evolving as an industry. In the last 5 years, hand embroidery such as Aari & Zardosi work in blouses came in and has been growing ever since and currently we see that more than 95% of our customers opt for such hand embroidered work for their wedding blouses.,

Weddings are indeed a dream come true for all brides. When it comes to the wedding outfit, every detail matters. Right from range to design and color we see that brides of the current day are very much informed which helps us design their dream outfit for every occasion right from engagement, wedding to the reception and many other events.

So embroidered blouses - Are they only for brides?. Not at all, let's discuss more on this in the upcoming weeks.

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